Program Overview


As part of the Indonesia NOW program the Export Council of Australia will be organising a 4-5 day business mission to Indonesia including visits to customs, a 4PL logistics provider, a major port facility, a local bank, serviced office providers, a local lawyer and accountant, and a number of local government agencies.

Participants in the program will have an opportunity to showcase their products at a function organised by the ECA. Potential buyers from the FMCG sector and their customers will be invited to trial the products and provide real-time feedback, for example insights on the packaging, taste and pricing. Each participant will be given the ‘soapbox’ at one point during the event to promote their company and to sell the story behind their brand in 2 mins.

Prior to departure, each participating company will benefit from individual market research conducted by Austrade and our partners. This research will cover:

* Market trends and current market conditions
* Customer profile: demographics, concentrations, annual average product usage
* Market risks vs rewards analysis
* Competitor analysis
* Recommendations: target regions, target companies, advertising channels, other marketing channels

After the mission, each participating company will be part of a formal mentoring program for a period of approximately three months Indonesia business experts will guide participants through the steps of succeeding in the Indonesian market.

Proposed dates for the business mission: 01 to 05 September 2015

Costs: $6000 + GST for ECA members, & $8000 for non-members 

Download AN APPLICATION FORM, or email Collins Rex. *

 Applications close:  COB on Friday 15 May 2015.


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