Collins RexAsia Director
Collins Rex is an independent consultant who has owned and operated her own very successful businesses on two continents.In her professional capacity she assists clients across a range of international marketing, product development and communications areas, helping them get maximum return on their marketing investment.
Collins is passionate about seeing small business do better business, and do it on the global stage!
To this end, she’s been responsible for the development and delivery of training courses across a range of topics for, amongst others, the Export Council of Australia (ECA), including export readiness, pitching/presentation & Free Trade Agreements workshops. Her international trade knowledge and skills have been honed over many years, as evidenced by her managing and delivering a number of major trade-related projects,
m: + 61 410 447 782
Graeme Drake BRP, PGDipBusAdmin, MBS (Mgmt), CertIV TAE, MNZPI, MIMC, GAICDProgramme Director
Mr. Graeme Drake is an international consultant in trade facilitation, standardisation and conformity assessment.
His trade related experience includes representative and technical positions on behalf of the Australian and New Zealand governments related non-tariff barriers (NTBs) to trade within the Asia Pacific Economic Cooperation (APEC), the Association of South East Asian Nations – Closer Economic Relationship (ASEAN-CER) Dialogue, various bi-lateral Free Trade Agreement (FTA) negotiations, and mutual recognition arrangements between Australia and New Zealand and the European Union.
At various times Graeme has represented Australia, New Zealand and the Intentional Organization for Standardization (ISO) at the World Trade Organization (WTO) Technical Barriers to Trade (TBT) and Sanitary and Phyto-sanitary Measures (SPS) Committees and the OECD Regulatory Reform programme. In 2005 he was a contributing author on the use of international standards and conformity assessment to facilitate trade in the World Trade Report, and more recently has developed materials on regulations and trade, and the use of risk-based approaches to import and export controls and market surveillance that have been published by the United Nations Economic Commission for Europe (UNECE).
T: +61 466 262 372
Niels StrazdinsEurope Director and Head of Global Trade Policy
Niels Strazdins is Head of Global Trade Policy and Europe Director at the GTPA, leading our policy and research as well as European stakeholder engagement. He sits on several international committees, including the GTPA’s International and Technical Advisory Committee as well as committees convened by the United Nations Centre for Trade Facilitation and Electronic Business and the International Organization for Standardization.
Niels joined the GTPA from the non-profit sector, where he managed research and industry engagement for an industry body focused on international trade. He brings several years of experience leading trade policy research and consulting projects on behalf of government and corporate stakeholders which have examined policy issues, measured industry experiences and delved into opportunities and challenges for internationally-active businesses.
An avid traveller, Niels brings experience working in seven countries on four continents to the GTPA, in industries ranging from commercial aviation to corporate banking and public relations.
Niels holds master’s degrees in International Business and International Relations from Macquarie University in Sydney, Australia, as well as a Bachelor of Commerce from York University in his native Toronto.
m: + 61 451 157 496
Sonja graduated from the Department of Turkish Language at the Faculty of Philology, University of Belgrade in 2011, and defended her Master's thesis (in the field of Turkish Literature) in 2012.
As a graduate Sonja worked in the field of language education for five years. She also has a wide experience with customer relations since she worked as a customer care representative for The Body Shop UK.
She has passion for introducing new ideas and alternative approaches to the problems she encounters. Sonja worked in a consulting company as an office manager and personal assistant to the CEO. At the company Sonja was responsible for marketing strategy, human resources and organizing training courses and other international events.
Prior to joining the GTPA, Sonja worked in international trade as Membership Manager for a peak industry body.
Tristram TraversTechnical Director
Tristram Travers is a consultant with over 30 years of management experience in both the public and private sectors, 20 of those in senior leadership positions. In the private sector he led corporate export businesses through high levels of growth and organisational change including twice leading the restructure of companies in financial distress to deliver viable entities. He has passion for developing strategies for business to commercialise ideas, build markets and drive scale. He clearly articulates strategic direction and goals to deliver outcomes in complex environments with multi-stakeholder and multi-business teams.
He came to the public sector with 20 years of experience and understanding of the drivers of the commercial world. He has worked in Austrade in trade development roles both on-shore and off-shore before transitioning to the Department of Industry Innovation and Science. At the Department he led a dynamic team of business advisers providing strategic advice on innovation, international trade and investment, business strategy, R&D, continuous improvement and operational excellence to SMEs.
m: + 61 418 129 426
Lisa McAuley was the former Chief Executive Officer of the Export Council of Australia (ECA) for 5 years and has worked in international trade for over 12 years. As CEO for the ECA Lisa drove the organisations focus on ground-breaking research and advocacy projects that place the global competitiveness of Australian SMEs at the heart of all the ECA’s projects.
Lisa’s passion for international trade and respected voice in the industry puts her on the AmCham Trade Advisory Group and the Board of Yuluma Holdings.
In the last four years alone Lisa has passionately overseen the development of the ECA leading research and product development initiatives that have benefited Australian companies engaged in International Business.
Prior to joining the ECA, Lisa worked in various Financial Services companies both in London and Australia in marketing and communications and business development roles.
Lisa holds a Bachelor of Economics (Social Sciences) from the University of Sydney and is completing her Masters of International Business at UNSW.
m: + 61 430 172 458
Our goal is to bring people together to:
- build professional capabilities in trade
- elevate the profile of trade
- advocate the benefits and opportunities of trade
- facilitate networking
- improve the performance and success of companies in global trade
- boost the efficiency of trade processes.
Featured GTPA Member
Ziyaad Ebrahim, GTP
Ziyaad has close to fifteen years of experience in international trade and development.He joined the World Trade Organization (WTO) after serving 12 years in various positions within the Government of Seychelles, where he comes from.
During his time in the Government of Seychelles, he was directly involved in trade, investment and general economic policy formulation and implementation.He also has experience on WTO accession and was involved in FTA negotiations with the European Union and within the Eastern and Southern African region. He has also worked with international organisations such as the IMF, World Bank and the African Development Bank on Structural Adjustment Programmes, private sector and MSME development initiatives including gender empowerment projects.
In his current role with the WTO, he coordinates the work of the WTO LDC Group in the ongoing trade negotiations.He also monitors and assists LDC participation in specific areas of the negotiations which include Special and Differential Treatment (S&DT), fisheries subsidies, trade facilitation and LDC accession negotiations.
He is fluent in English and has working knowledge of French.
Ziyaad was one of the first people globally to be certified as a Global Trade Professional in the area of Trade Management.